The variety of colors and patterns, with the versatility of 12 different carrying positions, sets Wrap ‘n Wear apart from other baby carriers. With this product, mom (or dad) can choose how to wear their baby in the wrap. Sometimes referred to as "baby slings" or "baby carriers", Wrap 'n Wear wraps are made of high-quality materials right here in the USA. Started by mothers who wanted a comfortable, yet fashionable baby carrier, this is not just a comfortable hands-free carrier but could also be the perfect baby shower gift for a new mom.